Businesses expand when innovative, long-lasting and sustainable proposals and models are implemented.

To identify and contrast innovative proposals and models, we track and monitor the digital environment using our own methodology, which we have been developing, testing and perfecting for more than 9 years:
GROW+

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Gathering Keywords

We start by defining a comprehensive semantic context, identifying terms, expressions, phrases and names that allow us to navigate accurately through the digital universe.

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Recognizing Anomalies

Through our analytical technique, we detect weak signals or relevant anomalies, which are indications of novelties, trends, innovative approaches or emerging ideas with the potential to alter existing business patterns or create new ones.

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Observing Signals

We monitor these weak signals continuously and intensively over time, which allows us to observe their evolution and connect the dots between different actors and elements of the ecosystem.

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Weaving Connections

We integrate the monitored signals, cross-referencing data and connections with strategic movements, ecosystem changes and emerging patterns, to contextualize trends in a broader framework. In this way we can identify causes/effects, actions/reactions that would otherwise go unnoticed.

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Proposing Innovations

Based on this in-depth analysis and with the knowledge provided by our experience, we propose strategic approaches, actions and projects and models that can be activated by our clients, creating or expanding business opportunities.

Small Data / Smart Data.

It is the weak signals, the small anomalies, the deviations that do not fit the usual patterns that allow us to see the significant evidence.

The Big Digital Conversation generates an enormous amount of noise, big data.

We listen, track, identify and analyze the smallest ones, the ones that make the difference.

It is the small details that provide the keys to detecting a transformational opportunity.

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Businesses expand when innovative, long-lasting and sustainable proposals and models are implemented.

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Small Data / Smart Data.

Shall we talk?

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